Monetizing Your Social Influence

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College life is not a relaxing life, especially in regards to money.

According to CNN Money, the average 2016 college graduate had over $30,000 in debt,up four percent from the previous year. Often, those glowing memories of college include bologna sandwiches and ramen noodles; students must do whatever they can to save a buck.

But there is a way to make money from something we all enjoy doing. It could help lighten some of the everyday worries of college life: making money via social media.

Facebook, Twitter, YouTube, Snapchat, and Instagram have become unlikely tools for pioneering and successful career paths. Suggestions for how to make money from your social media:

●Make it your business. In today’s progressively social world, social media management is up there with

marketing and advertising in traditional employment structures.

●Write comedy. So many modern comedians started their career on Twitter with 140-character anecdotes and insights. That can bring a lot of readers, so if you’re an ingenious wordsmith, try humor!

●Monetize a YouTube channel. Create a channel and build your audience. Once your views start going up and your subscribers start coming in, you’ll be on your way.

●Sell your art online. Calling all art majors! Tumblr and Instagram are awesome places to post original creations. You can turn your interest into revenue by selling prints and other merchandise through an online store like Etsy.

●Show off those vocal abilities with SoundCloud. If you know how to come up with a likable jingle, you can post it on SoundCloud to get clients congregating to you to produce music for their ads.

Advice from people in the business: “In the digital space, attention is a currency.” BrianSolis, Altimeter Group, Twitter @briansolis

“Engage, enlighten, encourage, and especially…just be yourself! Social media is a community effort. Everyone is an asset.” Susan Cooper, Twitter @buzzedition

“My #1 tip for being a leader in the social media realm is no different than being a leader in real life, and that’s to focus on being a giver.” Shelly Kramer, Twitter @shellykramer

“On the social web, you have to connect first before you ever even attempt to sell something, and in most cases the real value comes from the connections you make, not the sales you make.” Paul Barron, Twitter @paulbarron

The field of making money on social media is so fresh that new avenues open up every day. Think about how you can use social media to forward your career or even create a new one!

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